A must-read publication for denim fans, military uniform enthusiasts, and vintage workwear enthusiasts!

Avant is a biannual magazine founded by Frenchman Eric Maggiori. It traces the clothing of various classes and industries throughout history, from ancient times to the present day, and even to future trends. It is rich in content and illustrated with pictures. The editorial team uses a pragmatic spirit to trace the evolution of history for readers.

In the first installment of "An Anthology of American Workwear," we delve into workwear from the California Gold Rush era .

We interviewed "denim archaeologist" Brit Eaton and founder of The Inspiration Show Rin Tanaka , discussed the adventures of "denim hunting" with Bryan and Melody Kahtava , and painted a portrait of Jacob Davis , the inventor of the rivet - a key figure in changing the fate of Levi's.

We visited United Costume , one of Hollywood's most prestigious costume production companies, and investigated Japan's love for American workwear .

In addition, we also teach you how to judge the age of clothes by looking at the tags , and lead readers into the true story of the California Gold Rush .

STORIES & TALES

• Denim Hunters : They delve into gold mines and ghost towns in search of abandoned old denim.

• Inside United Costume : A peek inside Hollywood's most famous costume workshop.

• Portrait of Jacob Davis, inventor of the rivet : this man was the key figure behind the success of Levi's.

• A Century of Workwear in Film : A Look Back at the Evolution of Workwear on Screen.

• The second life of a heritage brand : How an established workwear brand found new life.

INTERVIEWS

• Wouter Munnichs : denim expert, founder of Long John .

• Larry McKaughan : Founder of Heller's Cafe and vintage collector.

• Josh Sirlin : Founder of Black Bear Brand.

• Brit Eaton : Denim archaeologist.

ART & ILLUSTRATIONS

• Avant Magazine cover art : Exclusively drawn by Mark Maggiori.

• Instants from the Past : A collection of vintage images collected by Bandit Photographer .

• Road Trip : Watercolor Illustrations of the American West by Magali Brueder.

• Workwear Still Life : Workwear Still Life photography by Gauthier Borsarello.

AND MORE…

• How to identify the age of denim clothing by its hangtag

• Workwear Brand Dictionary

• Tokyo Live: Japan's obsession with American workwear

• The Stifel Story : The Legendary Cloth of Gold

• Never Rip my denim

• California Gold Rush : Where It All Really Started