More Than Just a Denim Company: Inside Nudie Jeans’ Headquarters in Gothenburg, Sweden
A visit to Nudie Jeans’ headquarters in Gothenburg turns into a deeper look at what has made the brand so distinctive over the years. Through a conversation with co-founder and CEO Joakim Levin, this story explores Nudie Jeans’ origins, its unexpected rise, its philosophy of sustainability, and how it continues...